Recently named a MinneAnalytics board member, Wilkins said “The day-long conference is expected to draw about 400 professionals. The goal of our conferences is to provide a $1,000+ conference experience to local professionals for free through diverse sponsor support.” We recruit excellent speakers both locally and nationally to create informative and exciting events. Our last all-day conference in the fall of 2013, the ’The Life Science Lean-In,’ focused on analytics in health care and life sciences and sold out at 900+ with 200 wait-listed.”
“After two years working with MinneAnalytics and speaking at its events, I’ve noticed a dearth of analytics and measurement educational opportunities in the digital marketing and advertising space,” said Wilkins. “We’re really excited to offer Twin Cities professionals an all-day conference to learn and discuss marketing analytics.”
MinneAnalytics is dedicated to promoting the free exchange of ideas among the big data, data science, and analytics community of the greater Minneapolis and St. Paul area. The organization brings together professionals in business, technology, and the decision sciences with the goal of furthering knowledge and supporting a thriving analytics community. MinneAnalytics currently serves more than 3,800 professionals across more than 900 organizations and is well-represented in the private and public sectors, as well as academia. A large part of their community is employed by local Fortune 500s, and a large percentage is management-to-executive level. MinneAnalytics is a nonprofit, volunteer-powered organization. For information about the MinneAnalytics Marketing Analytics Conference, visit www.MinneAnalytics.org or register at http://mamamn.eventbrite.com.