Nina Hale Inc welcomes a great new member to our team, Rachel Price. Not only have we gained another Adwords Certified search ninja, but we’re one person closer to having an official agency band. What led you to search marketing? Being the daughter of a computer programmer and a librarian may have its downsides (you try keeping your bookshelf organized by Dewey Decimal Classification at the age of 8), but the UPSIDE is that I observed early on the complex and seductive relationship between words & data. Not that I knew that at the time – SEM found me when I moved up to the Twin Cities after graduating college, and now I am happily steeped in match types and click-through-rates and have fallen madly in love with pivot tables. Favorite food? Born and bred on a dairy ranch, I am bound and determined to find out if anyone in Minnesota can make a chicken fried steak as good as we make ‘em in the Great Republic of Texas. (If I was the bettin’ kind, I’d be bettin’ no.) What are some of your hobbies? When I’m not wearing my SEM cape, I am playing saxophone, singing, and generally musicking around the Twin Cities with my hip hop band or any one of a handful of other talented musicians in the area. Who would star as you in your life story? We would have to wait to film for another 25 years, because the only suitable candidate for this role would be the love-child of Janeane Garofalo and Larry David. Welcome to the team, Rachel!