Performance digital marketing agency, Nina Hale, has been shortlisted for Google’s coveted Premier Partner Awards. The agency’s work with modern furniture manufacturer, Room & Board, and its innovative utilization of Google’s Sponsored Shopping ads propelled the agency onto the shortlist.
“We are very proud of the collaboration and work done to receive this recognition,” said Nina Hale’s CEO, Donna Robinson. “Ranking among the best in digital marketing stands as a testament to our expertise.”
Google Shopping is a highly competitive space for advertisers, who must diligently monitor and adjust Shopping feeds to stay ahead of competitors in the sponsored results. For retailers like Room & Board, the stakes are high as ad performance has a direct impact on ecommerce and in-store sales and revenue.
Google’s Premier Partner Awards recognize organizations from around the globe for excellence in six categories of innovation related to digital marketing through the search engine’s suite of products and services. Aside from the Shopping Innovation category, the Premier Partner Awards acknowledge distinction in search marketing, display advertising, mobile marketing, video marketing, and growing business online. The top North American innovator from each category will be announced this August. Nina Hale is the only agency headquartered in Minnesota on the list of finalists.