Director, SEO / Master Lego Builder
The ever-increasing complexity of search engines and consumer behavior makes SEO an essential component of any business' digital strategy. For those who work with Nina Hale's Joel Swaney, however, search strategy and SEO practices are made simple and actionable. Joel joined the agency in 2012, making him one of Nina Hale's most tenured search experts. His strategic guidance and contributions to client work, new business, and internal thought leadership have helped grow the agency to where it is today. When he's not meticulously analyzing the strategy behind a client's search presence, he enjoys nourishing his extensive record collection.