The U.S. took dollars from 141 million shoppers over the weekend – in stores and online. (And only one reported stabbing for a parking space!)
For many consumers, (including me!) the biggest shopping days of the year are done in the comfort of your home, office or…anywhere?!
How did mobile and online shopping do in 2013?
Black Friday still remains the largest shopping day of the year, but 44% of all dollars spent this weekend were spent online. Though, according to the National Retail Federation, overall sales are down 2.7% for the weekend.
Early reports show that Cyber Monday sales are up 16%-21% compared to last year. Predictions rang true, as mobile devices accounted for more than 17% of Cyber Monday Sales – up 55% from last year! The most visited sites, according to ComScore, were Amazon (AMZN), eBay (EBAY), Walmart (WMT), Best Buy (BBY) and Target (TGT). Clearly, consumers are vying for convenience and avoiding the crazed shopping malls, but they can also find highly sought after items quickly and with ease as retailers make the online shopping experience nice and easy.
Both phone and tablet purchases rose significantly, with 18% of total purchases made on phones and 11% checking out through tablets, according to Marketing Land. Up to 80% of those purchases came from Apple mobile devices, although Android mobile is up from last year.
This is music to executives at FedEx and UPS, where shipping sales are expected to be up thanks to more packages and cheaper gas. That may be short lived if Amazon can figure out how to ship by drone…