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Exploring Digital Frontiers

Here's our latest research, thought leadership, and industry updates.

Featured News: Google Fiber Takes Programmatic to TV

By — March 27th, 2015

Google Fiber is bringing programmatic advertising to television. What does this mean for the future of broadcast advertising?. 

This Week in Search: 3.27.15

By — March 27th, 2015

What are Facebook’s newest strategies to stay on top? How is Google revolutionizing broadcast advertising? The answers to these questions and more in this week’s newsletter. 

The SEO Impact of Medical Knowledge Cards

By — March 24th, 2015

Curious about how the new Google Knowledge Graph roll-outs will affect your SEO? Jake McCormick, our very own Search Marketing Manager, explains the updates and their implications. 

This Week in Search: 3.20.15

By — March 20th, 2015

How has Google turned auto-complete for partial searches into a game? How has AdWords improved? The answers to these questions and more in this week’s newsletter.

This Week in Search: 3.13.15

By — March 13th, 2015

How has Google expanded the Knowledge Graph? Why are brands now favoring Instagram over Facebook? The answers to these questions and more in this week’s newsletter. 

This Week in Search: 3.6.15

By — March 6th, 2015

What’s Google’s new ranking criterion? How has Geico outsmarted the allure of the “skip” button on pre-roll video? The answer to these questions and more in this week’s newsletter. 

This Week in Search: 2.27.15

By — February 27th, 2015

Which social network is predicted to have its biggest year yet? How do millennials want their doctors? The answers to these questions and more in this week’s newsletter. 

The Digital Marketing Puzzle

By — February 26th, 2015

As a strategic communication major from the School of Journalism and Mass Communication at the University of Minnesota, the only digital knowledge I had prior to my internship was an industry overview from my Interactive Advertising class. Needless to say, […]

This Week in Search: 2.20.15

By — February 20th, 2015

How relevant is your paid social? What should you be focusing on this year for programmatic targeting? The answers to these questions and more in this week’s newsletter.

This Week in Search: 2.13.15

By — February 13th, 2015

What metrics should you be including in your weekly SEO report? How can you improve your Instagram strategy? The answers to these questions and more in this week’s newsletter.

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