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Exploring Digital Frontiers

Here's our latest research, thought leadership, and industry updates.

Featured News: Get an Inside Look at the New Google Tag Manager

By — October 23rd, 2014

Google Tag Manager has a fancy new interface that will roll out for all users along with their accounts and containers in January 2015. This new version of the tool, which includes name changes and new functionalities, is currently available for beta testing at tagmanager.google.com. Read on for an insider look!

Nina Hale, Inc. Announces Promotions and New Hires

By — October 22nd, 2014

Nina Hale, Inc., a digital marketing and search agency, excels in its ability to retain and recruit top talent. The agency is pleased to announce both the promotion of two employees, and the addition of two new team members.  Promotions […]

This Week in Search: 10.17.2014

By — October 17th, 2014

NEW & NOTEWORTHY Still Trying to Measure the ROI of Social Media? What is a dataLayer? The Impact of Rich Pins How to Dominate Local Search with Multiple Locations Still Trying to Measure the ROI of Social Media? In 2015, […]

brooks goldade

Get to Know Brooks Goldade, VP of Client Strategy

By — October 17th, 2014

This past week, our Vice President of Client Strategy, Brooks Goldade, sat down with us and answered a few questions about his experience in marketing as well as let us in on a few fun facts. He joined the NHI team in Summer 2014 and we couldn’t be more excited to have him as a co-worker!

This Week In Search: 10.10.14

By — October 10th, 2014

Read more about this week in search for October 10, 2014.

PROGRAMMATIC DISPLAY BUYING

How Programmatic is Changing the World of Display Advertising

By — October 9th, 2014

Our display media expert Kathleen Peterson de-mystifies programmatic media buying, and more importantly how it can bring your display campaigns to a new level.

This Week in Search: 10.3.14

By — October 3rd, 2014

New & Noteworthy Google Panda 4.1: Will it Affect Your Search Rankings? Facebook’s New Ad Network Google Places + Call Tracking Google Brand Lift: Improve Display Measurement Google Panda 4.1: Will it Affect Your Search Rankings? Over the past week, […]

Will the new Panda Update affect your search rankings?

By — October 1st, 2014

Panda 4.1 , the largest Google algorithm update since May 2014, works to identify and reward small and medium-sized sites that feature strong content.

This Week in Search: 9.26.14

By — September 26th, 2014

New & Noteworthy Is Organic Traffic Better? Digital Marketing Tips for Connecting with Teens Google Adds Schema to Search Results The Rise of Social Media Advertising Spend Is Organic Traffic Better? According to a recent BrightEdge study, organic traffic is […]

paid social media tips

10 Ways To Maximize Your Paid Social

By — September 26th, 2014

In this day and age, you’d think that most marketers would be social media aficionados. Unfortunately, some of the simplest and most effective practices for paid social media management tend to be easily overlooked. With all of our new technology, it’s a growing problem for brands to think a little bit too hard about getting their messages across to audiences and forget the basics….

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