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'Social Media' Archive

The Future of Ecommerce: Amazon and Twitter

#AmazonCart: A New Social eCommerce Experience

By — May 5th, 2014

#AmazonCart is the most convenient social media eCommerce integration to date. Read more about this big win for Amazon and Twitter.

Pinterest Guided Search... with Puppies!

The New Pinterest Search Engine: Guided Search

By — April 25th, 2014

There’s a new search engine in town. Pinterest released their own search engine called Guided Search, which runs solely on image results.

Do we

Facebook Makes Another News Feed Update, This Time Punishing “Like-Baiting”

By — April 11th, 2014

It seems almost monthly now that Facebook makes some sort of tweak to its News Feed. Now, Facebook is trying to alleviate “like-baiting” organic content from brand pages, which they consider to be in the realm of “spam.”

Sorry - your Facebook reach disappeared

Where Did My Facebook Reach Go?

By — April 2nd, 2014

It’s been widely reported that organic Facebook reach for brand pages has been greatly reduced in the past couple of months, with articles rolling out by the day about minimized organic impact. Even if you’re posting on your Facebook page […]

Facebook Ad Campaign Structure Updates: Our Perspective

By — February 27th, 2014

From the Facebook for Business blog, a visualization of the new ad campaign structure updates. On Wednesday, Facebook announced changes to its ad campaign structure that they’re going to start rolling out on March 4. Here’s our takeaway from the […]

New Guidance for Social Media Marketing in Regulated Industries

By — February 24th, 2014

Within the past month, two highly regulated industries – pharmaceuticals and banking – have finally received some definitive direction from their respective federal governing bodies around what they can and cannot do via social media channels. We’ve looked into these […]

Pinterest is for the GIFs

By — January 31st, 2014

How excited are we that GIF animations are now supported by Pinterest? And how do we think this will impact content marketing?

How Important is Social Media to SEO? It’s Complicated.

By — January 28th, 2014

Increasingly social media has become a factor in Search Engine Optimization. So how much do social signals REALLY matter? Read on for details.

Search and Social Marketing Predictions for 2014

By — January 15th, 2014

To celebrate the start of the New Year, the experts at Nina Hale, Inc. identified the biggest and most anticipated digital marketing predictions for 2014. From the rise of channel integration to shifts in social strategy, here is what NHI envisions taking center stage in 2014.

The Year In Search: Top 5 Biggest Search Marketing Changes from 2013

By — December 20th, 2013

In 2013, the Nina Hale, Inc. staff saw many changes in search marketing. Here is our wrap-up of the year, in SEO, content, PPC, analytics, and social media.

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