Expand Navigation

'SEO' Archive

Improving Your B2B Mobile Strategy

By — July 10th, 2015

On Tuesday, eMarketer published the results of a Regalix poll indicating that only 50% of B2B marketers across the globe are actively using mobile marketing as part of their overall strategies. That is somewhat surprising, given that mobile marketing has […]

SEO Factors to Consider When Doing a Website Redesign

By — June 24th, 2015

Is your company currently going through a website redesign? Is there one scheduled in the near future? Regardless of which camp you are in, content and technical SEO will be a critical piece of the puzzle, and for this process […]

Over the Moon with Content Strategy: Confab 2015 Recap

By — June 3rd, 2015

At #ConfabMN, two members of the NHI content/SEO team presented on human-centered SEO and data-driven content strategy.

Google’s Mobile Algorithm Update Revisited

By — June 1st, 2015

Over a month has passed since Google rolled out its Mobile Update, and with the dust settling we can finally begin to get a clearer picture of the actual impact. Back in early April, we spoke about what a mobile […]

Google Allows Emojis in Title Tags… For Now

By — May 6th, 2015

Google now allows emojis in title tags. But don’t get too excited – this title tag flair won’t be around for long.

This Week in Search: 4.3.15

By — April 3rd, 2015

Why are millennial dads a new key audience? How will Google’s upcoming algorithm update affect your SEO? The answers to these questions and more in this week’s newsletter.

The Google Mobile Algorithm Update

By — April 1st, 2015

On April 21, 2015, Google will be making  search algorithm changes to favor mobile-friendly sites. How will this affect your ranking and how should you prepare?  Jake McCormick, our Search Marketing Manager, explains the details. 

The SEO Impact of Medical Knowledge Cards

By — March 24th, 2015

Curious about how the new Google Knowledge Graph roll-outs will affect your SEO? Jake McCormick, our very own Search Marketing Manager, explains the updates and their implications. 

This Week in Search: 3.6.15

By — March 6th, 2015

What’s Google’s new ranking criterion? How has Geico outsmarted the allure of the “skip” button on pre-roll video? The answer to these questions and more in this week’s newsletter. 

The Digital Marketing Puzzle

By — February 26th, 2015

As a strategic communication major from the School of Journalism and Mass Communication at the University of Minnesota, the only digital knowledge I had prior to my internship was an industry overview from my Interactive Advertising class. Needless to say, […]

get the latest news