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Current Clients (Partial List)
1 = SEO, 2 = PPC
- Lifetouch Portrait
Studios. Enterprise relationship in including JCPenney Portrait Studios, Target Portrait Studios,
Lifetouch Yearbooks, School Photos, and Church Directories. ², ¹
- Shock Doctor.
Protective gear and sports equipment. ², ¹
- Edina Realty ²
- Red Wing Shoes ¹
- Universal
Trailer (7 websites) – with Synthetic Kit. ¹
- Hazelden Foundation and Drug Treatment Center.
², ¹
- Medtronic Prostiva RF. ²
- Starkey Laboratories
², ¹ (PPC pending)
- Hilton Head Health
Institute, weight loss spa & "fat farm". ², ¹
- VitalStim Dysphagia Treatment - with bswing. ¹
- MTS Systems ¹
- Compellent Technologies, Enterprise SAN - Storage Area Network ², ¹
- Datacard ¹
- Virginia College – Education
Corp of America,. ², ¹ Search engine marketing, planning, and
staffing/vendor recommendations. Returning client for large SEO project.
- Virginia College Online, an Accredited Online College. ², ¹ Returning client for large SEO project.
- Hazelden Graduate
School of Addiction Studies ², ¹
- YMCA - Greater St. Paul, YMCA - Metropolitan Minneapolis. (partial pro-bono)²,¹
- CaringBridge. –
Free websites for health-related crises (partial pro-bono) ²,¹
Recent Clients (Partial List)
- Stratasys / RedEye RPM.
– Rapid Prototyping. ², ¹
- Room & Board.
PPC optimization and training for internal staff.
- McNally Smith
College of Music. ², ¹
- The Lawlor Group.
– Marketing Solutions for Education. Lead generation consulting.
- Thrivent Financial for
Lutherans. Email strategy project.
- Royal Enfield
Motorcycles. – US Distributor (multiple websites) ², ¹ Strategic planning for eMarketing.
- Fredrickson Byron.
Law firm. ¹ Internal SEO readiness.
- Clockwork Active Media
Systems. Internal SEO consulting.
- KeyLime Cove Water
Resort. ², ¹ – through Clockwork Active Media Systems.
- Cargill Salt.
SEO keyword research – through Clockwork Active Media Systems.
- Regis Corporation,
Supercuts & Regis Franchise. SEO keyword research – through Ratchet.
Case Studies
Client: McNally Smith College of Music.
Challenge: The college wanted a local agency who would be more responsive to their calls and questions. They hoped to increase leads from their PPC pay-per-click efforts, as well as optimize the budget. While the current website was heavily optimized for natural search, the college was concerned that no optimization was planned for an upcoming launch of the redesigned website, and wished to keep or increase leads from natural search.
Results:
Pay-per-click advertising.
Heavy optimization, new campaigns and adgroups, keyword management and new search engine networks resulted in strong success for the College.
- 68% reduction in cost-per-lead from paid search (PPC).
- 63% rise in total leads from PPC within the same budget.
Natural search engine optimization.
We performed careful keyword research on most valuable keywords, performed detailed keyword-to-page assignment, wrote focused meta content and worked with the staff on page content. We paid detailed attention to url structure, and developed a careful linking strategy for clean-up and adding links.
- 67% rise in all leads from natural search.
- 98% rise in leads from NON-BRANDED natural search.
- 7% rise in total traffic from natural search (from 23% to 30%).
Client: Hazelden Treatment Center, an alcohol and drug addiction treatment, education and recovery institution.
Challenge: Improve lead generation through pay-per-click (PPC) and SEO tactical elements of internet marketing.
Results: Vast improvements in search engine ranking and in results of pay-per-click program.
- Optimized PPC keyword program to improve and expand terms, resulting in 440% increase in leads within the same budget.
- Audited and overhauled the center's natural search engine optimization (SEO) which tripled the listings found within the top thirty results on Google and provided a rise in page rank to 7. Achieved #1 ranking for highly competitive terms such as "treatment center," "chemical dependency treatment."
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