Nina Hale

Founder

With over 20 years experience in marketing, Nina has spent the past 12 dedicated to eMarketing and specifically Search Engine Marketing. She holds an MBA from The Carlson School of Management in Marketing and Customer Service Operations, and a BA from Brown University in American Cultural Studies. Nina is individually certified in Advanced Search and in Reporting in Google AdWords, and has been certified in Google Analytics (GAIQ). 

Passionate about Search and analytics-driven performance media, Nina opened her agency in 2005 as a solo consultancy that soon grew. In the late ’80′s, Nina started her career in computer animation production and traditional radio advertising.  She shifted to eComm and online media in the late 90′s, and developed a strong background in eComm merchandising, email marketing, and interactive strategy.

Proud of her geeky past, Nina boasts that she spent much of 1984 in her parents’ basement chatting on prototype social networks via a coupler modem. In addition to managing her search engine marketing agency, she recently served on the board of the Minnesota Planetarium Society. Nina lives in Uptown Minneapolis with her husband and son, and dreams of desert islands with no wi-fi.

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