Bob Costas became the lead announcer for the Olympics in 1992 when cell phones were large, bulky and SLOW and expensive. (all have improved, with the exception of the expense – unlimited data plans are ridiculous!).
Jump ahead 20 years, and they’ve become must have accessories for approximately 83% of American adults – of which approximately 50-53% own smart phones according to the Pew Internet Project & Nielsen. Smart phone adoption rate since the last summer games in ’08 has been astronomical – it’s up from just 19% in 2009!
This will be the first time the games can be real time in the palm of the hands of over half the US population.
Here’s a quick list of official links to bookmark, follow or download (quick!) to keep up on the results from each event:
Important Websites
http://www.london2012.com/schedule-and-results/
http://www.nbcolympics.com/alerts/index.htmx
https://www.facebook.com/nbcolympics
http://www.youtube.com/2012NBCOlympics
Twitter Hashtags & Feeds
#Londin2012
@olympics
@USOlympic
#TeamUSA
@NBCOlympics
Apps
http://www.london2012.com/mobileapps_download.html
http://www.nbcolympics.com/on-the-go/index.html (there are 3 available!!)
Like many, I will become absorbed in Olympic mayhem come Friday. I will be watching the opening ceremonies for sure (can anything top Beijing?), and following old favorites like Phelps & the Williams sisters and watching the newest Olympians take the podium. No longer do I have to wait for Bob Costas to give me the highlights after the evening news. My iPhone and iPad are all I need. Now, if only Twitter can keep up…
How do you plan on following your favorite events & athletes? Have you found any good ones to add to this list?
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by +Jenna Williamson